Yeh Ishq Samajh Na Aaye is a Pakistani drama television series, directed by Jasim Abbas. It features Mikaal Zulfiqar, Zarnish Khan, Sharoze Sabzwari and Syeda Tuba Anwar in lead roles.[1][2][3]
| Yeh Ishq Samajh Na Aaye | |
|---|---|
| یہ عشق سمجھ نہ آئے | |
| Genre |
|
| Written by | Mounam Majeed |
| Directed by | Jasim Abbas |
| Starring | |
| Country of origin | Pakistan |
| Original language | Urdu |
| No. of episodes | 28 |
| Production | |
| Executive producer | Ali Shahroz |
| Production locations | Islamabad, Pakistan |
| Camera setup | Multi-camera setup |
| Production company | Studio Vision Films |
| Release | |
| Original network | Aur Life (HD) |
| Picture format | HDTV 1080i |
| Audio format | Stereophonic sound |
| Original release | 20 February 2022 (2022-02-20) – October 23, 2022 (2022-10-23) |
In 2021, Zulfiqar revealed working in a project along with Zarnish Khan. Set in Islamabad, the serial revealed to be produced by "Studio Vision Films" and directed by Jasim Abbas. It marks second collaboration of Abbas with the same production house after Ahl-e-Wafa. The serial marks second appearance of Zulfiqar and Khan together after De Ijazat. Shahroze and Tuba also revealed to be part of the project.[5]
Initially, "Yeh Ishq Samajh Na Aaye" was speculated to be released on ARY Digital, However, later it was revealed that it will air on new channel "Aur Life"[6] on its launch. The teasers of the drama released in January 2022.[7] It premiered on February 20, 2022, airing weekly episodes on Sunday at prime time i.e., 8:00 PM.[8]