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Anji is a 2004 Indian Telugu-language fantasy action-adventure film co-written and directed by Kodi Ramakrishna. Produced by Shyam Prasad Reddy, the film stars Chiranjeevi and Namrata Shirodkar while Tinnu Anand and Nagendra Babu play supporting roles.[1][2] The film has music composed by Mani Sharma with cinematography by Chota K. Naidu.[3] At an estimated budget of 2530 crore, it was the most expensive Telugu film ever made at the time of its release.[4][5][6][7]

Anji
Theatrical release poster
Directed byKodi Ramakrishna
Written bySatyanand (dialogues)
Screenplay byKodi Ramakrishna
Story byM. S. Reddy
Produced byShyam Prasad Reddy
StarringChiranjeevi
Namrata Shirodkar
Tinnu Anand
Nagendra Babu
CinematographyChota K. Naidu
Edited byK. V. Krishna Reddy
Music byMani Sharma
Production
company
M. S. Art Movies
Release date
  • 15 January 2004 (2004-01-15)
Running time
148 minutes
CountryIndia
LanguageTelugu
Budget₹25–30 crore

Anji was in production for more than six years and after multiple delays, the film released on 15 January 2004 during Sankranthi festival.[8] Though the film is noted for its special effects, it was not commercially successful due to its high budget.[9][7] It was an average grosser at the box office. In addition to two Nandi Awards, the film received National Film Award for Best Special Effects, becoming the first Telugu film to win a National Award in that category. The film found a place in the Limca Book of Records as the first Indian film with 3D digital graphics.[10]


Plot


The Aatmalingam of the Himalayas possesses enormous divine powers. Once every 72 years, the Akasa Ganga from the sky flows into Aatmalingam. Those who drink Akasaganga's holy water become immortal and gain supernatural powers.

In 1932, during the colonial rule in India a youngster named Veerendra Bhatia with two greedy tantriks is in search for the Atmalingam from a cave which is guarded by a divine trishulam and a gigantic cobra. They try to bring it but fail, resulting in the deaths of the two tantriks and Bhatia losing his right hand. The sacred Aatmalingam gets swept away in the river and becomes invisible. Time progresses and Bhatia, now 99 years old, searches for the Aatmalingam's traces, but in vain. The Akasaganga is slated to flow to the earth for the Atmalingam in 2004. Finally, he gets to know about a professor who researched the Aatmalingam and Akasaganga and possesses vital information in a red diary.

Fearing for his life and this information, the professor sends the diary to his student Swapna, who is in the US, so that Bhatia will not be able to become immortal. After receiving the journal, Swapna, sensing danger to her professor, comes back to India in search of him, only to find him killed. While escaping from Bhatia, she runs into Anji, a good Samaritan in the Uravakonda forest area, who serves the most revered Sivanna, an ayurvedic specialist, while also raising four orphans.

One day, Anji stumbles on the Aatmalingam and takes its possession. After coming to know about it, Bhatia and his men are after Anji and Swapna. As the D-Day of Akasaganga is fast approaching, Sivanna tells Anji that the Aatmalingam should be sent back to where it belongs. So, Anji goes to the Himalayas to restore Aatmalingam in a temple which is built using Saligrama by Bhagiratha. The temple becomes visible only after 72 years. Anji faces many traps in the temple and survives to restore the Aatmalingam. But Bhatia drinks the water before Anji could drink it. One of the orphans gets shot. Anji and Bhatia get into a fight, and at last, Mahakalabhairava appears and kills Bhatia using his third eye. Anji manages to run from the temple, and a drop of the holy water revives the orphan who had been shot by Bhatia. Anji, Swapna and the four orphans return to their home in a helicopter, and the Aatmalingam and the temple vanish, never to be seen again.


Cast



Production


The film was officially launched in May 1997. The shooting of the film began on 10 October 1997.[citation needed]

In June 2000, Idlebrain.com reported the tentative release date of the film as 1 October 2000.[11] On 11 September 2000, producer Shyam Prasad Reddy informed that the shooting part of Anji would be finished by 15 October 2000 and confirmed the film's release date as 22 December 2000.[12]

On 16 September 2000, Chiranjeevi mentioned in an interview with Rediff that the film hadn't been named yet and that it would be either Anji, the name of his character or Akasaganga.[13] He also talked about the reasons for delay:

"It's because of the heavy graphics work involved. That is the only reason for the delay. For the first time in Indian cinema, we are picturising 20-24 minutes of the film in 3-D animation. It will be an amazing package of virtual reality. Quite spellbinding. The producer, M Shyamprasad Reddy, an MBA graduate from the US, is highly quality cautious, keen for this film to be the ultimate product. To that end, the graphics is being done by an expert team led by Chris, known as UK-2, at London's Digitalia Studio."[13]

In November 2001, it was reported that the shooting portion of the film was complete except for the songs. The report also added that the songs would be shot in December and January and the film would be ready for release by February 2002.[14] In December 2001, director Kodi Ramakrishna was asked in an interview about the film being in production for four long years. He replied this way:

"Though it has taken 4 years to make this film, viewers would realize that it should have taken seven years to make such a powerful graphics film. It's very easy to criticize that this film is taking long time to make. I would like to appreciate Shyam Prasad Reddy for one reason. He would have made a mass film with the Chiranjeevi dates and amassed a cool profit of 3 crores. But he preferred to make an extraordinary film by putting so much of money.[15]

On 23 August 2002, it was reported that only the graphics work was pending and the film might release either during Dasara festival in 2002 or during Sankranthi in 2003.[16] On 15 December 2003, producer Shyam Prasad Reddy spoke to Idlebrain.com and noted that the film would have a theatrical release with five songs and "Gumma Gulabi Komma" songs would be filmed and added in the fourth week of the theatrical run.[17]

Concept Art

Anji had digitally enhanced animated characters. The sketches of Lord Siva, Siva Lingam, and an old temple were made by the noted director and illustrator Bapu. Based on these sketches models were created and sets were made.[10][18][3]


Music


Mani Sharma composed the songs and background score for the film.[19][20] The song "Chik Buk Pori" was composed by Sri but Mani Sharma did rerecording of the song.[17][1]

Track list[19][20]
No.TitleLyricsSinger(s)Length
1."Chik Buk Pori"SirivennelaShankar Mahadevan, Kalpana5:09
2."Gumma Gulabi Komma"SirivennelaKarthik, Shalini Singh5:48
3."Abbo Nee Amma"Bhuvana ChandraS. P. Balasubrahmanyam, Kalpana5:45
4."Om Shanthi"ChandraboseShankar Mahadevan, Ganga5:49
5."Manava Manava"SirivennelaTippu, Sunitha5:37
6."Mirapakaya Bajji"Bhuvana ChandraS. P. Balasubrahmanyam, Radhika5:57
7."Chik Buk Pori (Unreleased/Theatrical Version)"SirivennelaSri, Kalpana5:09
8."Manava Manava (Unreleased/Theatrical Version)"SirivennelaMallikarjun, Sunitha5:37
Total length:34:08

Release


On 5th January 2004, Shyam Prasad Reddy announced that Anji will be censored on 7th January and that the film will release on 9th January.[21] On 7th January, MS Arts confirmed that the release date of Anji was postponed to 14th January as the final graphics portions were getting delayed by a couple of days.

On 8th January, conflicting release dates were published in different newspapers. Vaartha published the release date as 14th January while Andhra Jyothi published it as 15th January. The confusion was later resolved when official sources revealed the release date as 15th January and that the decision to change the release date happened late in the night of 7th January and by the time they informed the same to newspapers, Vaartha had already published all its editions.[21]

Mohini Films, the distributors of the film in the Vizag region booked a private air cargo to ship prints from Hyderabad to Vizag which was said to be a first in the history of Telugu cinema.[21]

Anji released on 15 January 2014 during Sankranthi festival. It released in some regions on 16 January as the post-production labs could not print the required number of prints in time.[21]


Reception


Sify rated the film 3/5 and wrote, "Despite all those special effects the film is unimpressive as the subject and style is outdated."[22]


Awards


National Film Awards
Nandi Awards

References


  1. "Cast and Crew information - Anji". Idlebrain.com. 27 December 2003. Retrieved 13 September 2022.
  2. Verma, Mithun. "Anji Review". fullhyd.com. Retrieved 12 September 2022.
  3. "Movie review - Anji". Idlebrain.com. Retrieved 12 September 2022. Creatives for visual effects: Bapu
  4. Kanth, K. Rajani (26 December 2003). "2003 - Year of all-time hits & mega failures for Tollywood". Business Standard India. Retrieved 15 July 2022. Anji, which has been in production for more than seven years, is the costliest film ever made in Tollywood. Producer Shyam Prasad Reddy is said to have spent around Rs 25 crore for this film.
  5. "When Tollywood tunes didn't mesmerise box-office". Business Standard India. 1 January 2005. Archived from the original on 12 March 2013. Retrieved 15 July 2022. The Rs 28-crore film, which took nearly six years to complete .....
  6. Prashanth, Musti (17 April 2020). "ఫ్లాష్ బ్యాక్: బాహుబలి కంటే ఎక్కువ సమయం.. 'అంజి' కొట్టిన డిజాస్టర్ దెబ్బ!". FilmiBeat (in Telugu). Retrieved 18 July 2022. దాదాపు 27 కోట్ల వరకు ఖర్చు చేశారట.
  7. Ogirala, Mohan Rao (24 June 2004). "It's raining flops on Tollywood's parade". The Times of India. Retrieved 12 September 2022. The Chiranjeevi-starrer Anji didn't run for long though the film took over Rs 30 crore and five years to complete.
  8. "Movie review - Anji". Idlebrain.com. Retrieved 12 September 2022. Though taken six years to make, Shyam Prasad Reddy should be commended for getting visual effects to Telugu cinema, which are of Hollywood standards.
  9. "'Lakshmi Narasimha' VS 'Anji' in 2004". The Times of India. 1 November 2018. Retrieved 7 January 2021.
  10. Limca Book of Records. Bisleri Beverages Limited. 2006. ISBN 978-81-902837-2-4.
  11. "News Today - Idlebrain.com". Idlebrain. 20 June 2000. Retrieved 13 September 2022.
  12. "News Today - Idlebrain.com". Idlebrain. 11 September 2000. Retrieved 13 September 2022.
  13. Kiran, Ravi (16 September 2000). "The Rediff Interview: Chiranjeevi". Rediff.com. Retrieved 12 September 2022.
  14. "News Today - Idlebrain.com". Idlebrain. 25 November 2001. Retrieved 13 September 2022.
  15. "Interview with Kodi Rama Krishna by Jeevi". Idlebrain.com. 25 December 2001. Retrieved 12 September 2022.
  16. "News Today - Idlebrain.com". Idlebrain. 23 August 2002. Retrieved 13 September 2022. Only graphic work is pending for the film. This film would get released as soon as the work is completed at Digitalia, UK. Anji might be released either for Dasara 2002 or Sankranthi 2003.
  17. "IB exclusive - Anji Audio details". Idlebrain.com. 15 December 2003. Retrieved 13 September 2022.
  18. Pasupulate, Karthik. "Bapu is like Picasso: Chiranjeevi". The Times of India. Retrieved 12 September 2022. When shooting for Anji, we needed an illustration of Nataraja in full flow for the animation. Producer Shyam Prasad Reddy approached Bapu garu for the illustration and he readily obliged.
  19. "Anji audio inlay card designs". Idlebrain.com. Retrieved 13 September 2022.
  20. "Anji". Spotify. Retrieved 6 May 2021.
  21. "Anji - Special News Bulletin". Idlebrain. Retrieved 13 September 2022.
  22. "Anji". Sify. Archived from the original on 9 January 2021. Retrieved 7 January 2021.
  23. "Nandi Film Awards G.O and Results 2004". APSFTVTDC.





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