Slogan is a 1969 French satirical romantic comedy-drama film co-written and directed by Pierre Grimblat. It stars Serge Gainsbourg and Jane Birkin in their first film together. The film marked the beginning of the 13-year relationship between Gainsbourg and Birkin.[1][2]
Slogan | |
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![]() Theatrical release poster | |
Directed by | Pierre Grimblat |
Written by |
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Produced by | Francis Girod |
Starring |
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Cinematography | Claude Beausoleil |
Edited by |
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Music by | Serge Gainsbourg |
Production companies |
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Distributed by | Cocinor |
Release date |
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Running time | 90 minutes |
Country | France |
Language | French |
Serge Fabergé is a 40-year-old director who leaves his pregnant wife Françoise to attend an advertising award festival in Venice. There, he meets Evelyne, a young British woman, and initiates an affair. Evelyne eventually leaves him for another man.
Grimblat initially wanted American actress Marisa Berenson to play the role of Evelyne, but decided on an English actress instead.[3]
Grimblat was nominated for an award in Venice for a Renault advert, and because nobody knew what he looked like, he asked Serge Gainsbourg to pretend he was Grimblat and collect the award, so that he could film the ceremony and use the footage in Slogan.[4]
The filming of Slogan was temporarily delayed due to the 1968 riots in France.[5]
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